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What We Do

Purpose

We make statistical insights accessible and useful for business decisions.

We help marketing research and marketing consulting clients solve business problems by formulating methodological and analytical research approaches.

We provide statistical analysis and modeling with an eye on the end business decision and results delivered in a user-friendly fashion.

Business Services

  • Statistical and methodological consulting
  • Strategic direction
  • Primary research support
    • Survey drafting
    • Data tabulations and reporting
    • Designed PPT reports

Testimonials

I think of Cindy as a mentor. She always knows the right answer and can communicate that answer so that everyone understands.

Cindy Ford is one of the brightest people I know. And yet, she relates well and communicates effectively with everyone she meets. This is a rare trait in one as intellectually gifted as she is.

Cindy and her team bring a holistic understanding of the issues that come with data analysis and modeling, whether those issues are mathematical or political or psychological.  When you contract with her team, you are guaranteed three things:  a comprehensive approach to problem-solving; results that fit your (or your client’s) strategic needs; and excellent follow-through.

Cindy is a unique blend of technical know-how, business savvy, and friendliness.

Working with Cindy on advanced statistical modeling always feels like being paired by a teacher with a close friend for a classroom project. A friend who’ll help you get an A+, sure, but also a friend who would be a blast to work with in any case.